Create Christmas

Drive launched ‘Create Christmas’ for client Land Securities. A 90ft high projection took over a façade of Victoria’s Cardinal Place as part of a three-night event to raise money for The Prince’s Trust.

Using a combination of projection and interactive content Drive  celebrated both the building and the community in which it stands by displaying the beauty and magic of London at Christmas.

Photos by the general public that capture the essence of Christmas in London were submitted throughout the month, the #CreateChristmas show will brought these images to life.

A Christmas market and live performances from MKS (the original line-up of the Sugababes), The London Ballet Company and IDMC London Gospel Choir entertained the audience on the opening night.


“I just wanted to say a MASSIVE thank you to you all for putting on a fabulous event/projection show for us in Victoria. You really did help make #createchristmas for us.

It was great to work with you all and hopefully the start of more things to come.”

Claire Armstrong, Retail Marketing Manager, Land Securities